Buying Project: Denim Collection for MiH

Buying Project: Denim Collection for MiH About the Buying Project This project was part of my Bachelor (Hons) Degree in International Fashion Business. For our Buying Module we were given the task to propose a range for AW19 for one of four denim brands. The brand chosen for this project is Mih Jeans. We had […]

Marketing Project: Lacoste x Wes Anderson

Marketing Project: Lacoste x Wes Anderson About the Marketing Project This project was part of my Bachelor (Hons) Degree in International Fashion Business. For our Marketing Module we were given the task to act like a brand manager and create a marketing campaign for Lacoste. The choice was given to either expand Lacoste’s Market Position […]

Dissertation: Making Open Source Fashionable

Dissertation: Making Open-Source Fashionable About the Dissertation This project was my dissertation for my Bachelor (Hons) Degree in International Fashion Business at Nottingham Trent University. I chose to investigate into the opportunity of implementing an open-source model to drive creativity in fashion design. Not only our research but also the visual presentation played into the […]

Luna Skates

Luna Skates About Luna Skates  Luna Skates is a premium roller skates brand based in Hamburg, Germany. Their skates are made from high quality velvety suede and are particularly recommended for beginners due to their excellent design and support.  My Role at Luna Skates  I was asked by the Luna Skates Team to assist with […]

Meyadey

Meyadey About Meyadey Meyadey is the little sister brand of Maxomorra. With a similar ethos, it is a fully GOTS certified and sustainable brand. It was founded in 2019 and has experimented with its design direction. In 2022, it settled on a focus on biodiversity and climate change. My Role at Meyadey I had the […]